Amazon launches 'Holiday Customer Review Team'

Amazon has formed a Holiday Customer Review Team comprised of six of its top Customer Reviewers. These consumer advocates will provide fellow Amazon customers with top gift picks for the season as well as helpful tips on cutting costs over the holidays. They have also been given exclusive, early access to some of Amazon's top Black Friday deals so they can share their favourites with fellow shoppers beginning today. "Amazon's customer reviews have revolutionised the way people shop, helping consumers to make informed buying decisions," said Russell Dicker, Senior Manager of Community at Amazon. "Our customers have come to rely on the third-party expertise our customer reviews provide, and the Holiday Customer Review Team is an extension of that resource over the holidays. We're looking forward to seeing their reaction to our Black Friday deals, and we're excited that they can share those deals with our customers."

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