Баннер ФЗ-54
22 сентября 2009, 00:00 3209 просмотров

Carrefour celebrates 50 years of the Carrefour brand

Carrefour will celebrate its birthday over 50 days, from today to November 11, with a number of promotions. Loyalty cardholders can download a widget to receive the offers in advance on their computers. The campaign will be supported by a microsite called www.50ans.carrefour.fr. Seven short humorous videos featuring Philippe Candeloro, a French Olympic medal winning figure skater, alongside game of skill with a trip for two worth EUR30,000 (USD42,000) up for grabs, among others rewards, are posted on the website.

In addition to "exceptional" discounts and EUR10 (USD14) vouchers, Carrefour is running two spot offers per day, both in food and non-food. The retailer will also organise exclusive flash sales for its "friends" on Facebook (called "faceshopping" by the retailer). A site for mobile phones connected to the internet (m.carrefour.fr) will be launched. Mobile phone holders can then discover promotions, find a store, build a shopping list or view recipes. Radio advertising is also on the cards with spots revealing the "good shopping plans" of Jeanne, a customer of Carrefour, with music from Happy Days.

www.planetretail.net

Теги: Carrefour
Статья относится к тематикам: Retail
Поделиться публикацией:
Мнение экспертов: возможно ли такое в России?
172
Новое на рынке: первые проекты запущены и успешно ...
299
Ярослав Шиллер, исполнительный директор иркутской ...
248
О запуске нового розничного проекта HomeMarket
2014
Торговый зал — лишь небольшая часть бизнеса. Наш м...
2551
Идея важнее денег, а покупатель - Бог
5952
Опыт использования системы Jungheinrich ISM Online...
760
Как запускался новый офлайн-магазин и как тестиров...
925

Carrefour will celebrate its birthday over 50 days, from today to November 11, with a number of promotions. Loyalty cardholders can download a widget to receive the offers in advance on their computers. The campaign will be supported by a microsite called www.50ans.carrefour.fr. Seven short humorous videos featuring Philippe Candeloro, a French Olympic medal winning figure skater, alongside game of skill with a trip for two worth EUR30,000 (USD42,000) up for grabs, among others rewards, are posted on the website.

In addition to "exceptional" discounts and EUR10 (USD14) vouchers, Carrefour is running two spot offers per day, both in food and non-food. The retailer will also organise exclusive flash sales for its "friends" on Facebook (called "faceshopping" by the retailer). A site for mobile phones connected to the internet (m.carrefour.fr) will be launched. Mobile phone holders can then discover promotions, find a store, build a shopping list or view recipes. Radio advertising is also on the cards with spots revealing the "good shopping plans" of Jeanne, a customer of Carrefour, with music from Happy Days.

www.planetretail.net

Carrefour celebrates 50 years of the Carrefour brandCarrefour
https://www.retail.ru/local/templates/retail/images/logo/login-retail-big.png 243 67
Carrefour celebrates 50 years of the Carrefour brand
https://www.retail.ru/local/templates/retail/images/logo/login-retail-big.png 243 67
SITE_NAME https://www.retail.ru
https://www.retail.ru/news/39860/2017-09-26