Крупные мировые ритейлеры
17 апреля 2009, 00:00 4391 просмотр

Wal-Mart Sam’s Club appoints new EVP of Merchandising and Replenishment

Wal-Mart-owned Sam’s Club in the US has announced the appointment of Linda Hefner as Executive Vice President of Merchandising and Replenishment. Hefner will report to Brian Cornell, President and Chief Executive Officer of Sam’s Club, and will begin her new role effective May 2009. “Linda has a wealth of experience and successes across key and diverse merchandise categories that will complement the team’s focus on quality and value,” said Cornell. “In addition, her perspective on the consumer packaged goods industry, keen marketing insights and deep understanding of consumer needs will augment the strengths of the Sam’s Club senior leadership team. We are excited to have her on the team.” Hefner will be responsible for overall merchandising strategy, product development and sourcing. Hefner joined Wal-Mart in May 2007 and currently serves as Executive Vice President and General Manager of the Home business for Wal-mart. Under her leadership, the Home team redefined the merchandise assortment by focusing on exclusive national and private label brands, quality, and enhanced instore presentation that resulted in strong positive comps.

www.planetretail.net

Статья относится к тематикам: Крупные мировые ритейлеры
Поделиться публикацией:
Актуально
Lab Industries управляет промо и работой 1500 мерчандайзеров при помощи единой платформы
601
На 10% выросла точность планирования акций и на 15% – доля полки в результате внедрения плат...
Михаил Грибко, 4RM Systems: «Белорусские производители успешно конкурируют на российском рынке»
88
О трендах на рынке торгового оборудования: что предлагают белорусские производители и от чего завися...
Евгений Строкин, Megainsight: «Наблюдая за поведением клиента в магазине, на кассе вы сможете увеличить его чек»
774
Искусственный интеллект помогает на 30% повысить средний чек и на 20% – частоту покупок при изучении...
Ресейл: новый драйвер рынка одежды
1067
Исследование: Ниша растет в 4 раза быстрее fashion-рынка в целом.
Подписывайтесь на наши новостные рассылки, а также на каналы  Telegram , Vkontakte , Дзен чтобы первым быть в курсе главных новостей Retail.ru.
Добавьте "Retail.ru" в свои источники в Яндекс.Новости
Загрузка
Wal-Mart Sam’s Club appoints new EVP of Merchandising and Replenishment

Wal-Mart-owned Sam’s Club in the US has announced the appointment of Linda Hefner as Executive Vice President of Merchandising and Replenishment. Hefner will report to Brian Cornell, President and Chief Executive Officer of Sam’s Club, and will begin her new role effective May 2009. “Linda has a wealth of experience and successes across key and diverse merchandise categories that will complement the team’s focus on quality and value,” said Cornell. “In addition, her perspective on the consumer packaged goods industry, keen marketing insights and deep understanding of consumer needs will augment the strengths of the Sam’s Club senior leadership team. We are excited to have her on the team.” Hefner will be responsible for overall merchandising strategy, product development and sourcing. Hefner joined Wal-Mart in May 2007 and currently serves as Executive Vice President and General Manager of the Home business for Wal-mart. Under her leadership, the Home team redefined the merchandise assortment by focusing on exclusive national and private label brands, quality, and enhanced instore presentation that resulted in strong positive comps.

www.planetretail.net

merchandising, wal-mart, retailWal-Mart Sam’s Club appoints new EVP of Merchandising and Replenishment
https://www.retail.ru/local/templates/retail/images/logo/login-retail-big.png 67243
https://www.retail.ru/local/templates/retail/images/logo/login-retail-big.png 67243
Retail.ru https://www.retail.ru
https://www.retail.ru/news/wal-mart-sam-s-club-appoints-new-evp-of-merchandising-and-replenishment/2009-04-17


public-4028a98f6b2d809a016b646957040052