Schwarz Lidl sells cars at 25% off suggested price on German website
Schwarz Group-owned discount retailer Lidl has begun selling cars at 25% off the suggested price in Germany. The website will offer the Opel Corsa for just under EUR11,000 (USD14,784) and the Volkswagen Cross Polo for EUR14,000 (USD 18,816). Lidl is launching the site with German car distributor ATG-Automobile. Despite the German economy being in recession and unemployment at 8.3%, the discounter believes it can turn a profit in an industry that is bucking the economic downturn. New car sales were up 21% in February year-on-year, largely due to a government stimulus package that pays people EUR2,500 (USD3,360) to replace cars that are at least nine years old with new ones.
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